As we Speak

Insight from Digital Strategists

New Website Design Launch: Museum of Life and Science - Durham, North Carolina

Imagine this: 84-acres of interactive science park where everyone from young children to seniors can enjoy a two-story science center, one of the largest butterfly conservatories on the East Coast and several beautifully landscaped outdoor exhibits which serve as safe havens for rescued black bears, lemurs and endangered red wolves. Additionally, other attractions include over 60 species of live animals as well as a railway and a dinosaur trail. Sounds like a dream, am I right? If you’re... Read More
Posted by Amanda Evans at Monday, January 25, 2016

Mobile App Development Grows with Beacon Technology

By now I’m sure you’ve heard something about beacons and how they’re being used across a variety of industries from fashion and retail, to concert venues and other attractions. Marketers are beginning to leverage this new technology in a variety of ways to add value to their mobile app and appeal to customers, as well as to gain insight for themselves about demographics and user behavior. With this technology being still fairly new, only two or three years old, early adopters are learning... Read More
Posted by Amanda Evans at Monday, January 18, 2016

Dive Into the Georgia Aquarium App

Where can you go to find 10 million gallons of water, thousands of marine life species, and an unforgettable aquatic educational experience, right in the heart of a bustling city? If you answered Georgia Aquarium , you’d be correct. Known as the largest aquarium in the Western Hemisphere, the Atlanta-based aquarium is truly a magical place. Recently we had the pleasure of working with the Aquarium, developing an interactive app for their visitors through our Capacity platform . The app... Read More
Posted by Amanda Evans at Thursday, August 6, 2015

App Indexing: How to Get Your App Indexed by Google

For a while now, there has been a major debate around the type of information served to desktop users vs. mobile users . Google has started to bridge the gap. Android Apps can now be crawled and indexed by Google. “ What..how.. ?” you may ask. Well, that’s a really good question. Google crawls websites from link to link and that’s really how everything is connected to one another on the web. Links are the lifeline of Google’s crawlers. Problem is, content in apps aren’t linked like... Read More
Posted by Amanda Evans at Thursday, April 30, 2015